SHOPPING BAGS | bench/ Pinoy Lab Reused Billboard Ads
If you’ve read my post on Pinoy superbrands, you’ll know why I think bench/ is so interesting in the world of retail.
Getting on the “green” (or greenwashing) bandwagon is de rigeur for retailers these days.
bench/ had the intriguing notion to take back a small amount of its enormous footprint in the visual pollution realm and turn said advertisements into … reusable shopping bags!
About this entry
You’re currently reading “SHOPPING BAGS | bench/ Pinoy Lab Reused Billboard Ads,” an entry on designKULTUR
- 2009/12/29 / 18:29
- ADVERTISING, ART + ARTISTS, CITIES | MANILA, CORPORATE IDENTITY, FASHION, GRAPHIC ARTS, PHOTOGRAPHY, RETAIL DESIGN, SHOPPING BAGS, THE PHILIPPINES